Discover how Majorbird leverages Odoo Studio, scheduled actions, and n8n to fully automate website translations using LLMs. Learn the challenges of Odoo’s standard approach, our streamlined AI-driven pipeline for V17’s JSONB system, and the tangible benefits for your global audience.
Introduction
Managing multilingual websites can be a tedious task, especially when each new or modified string requires manual translation and ongoing maintenance. With Odoo’s standard translation interface—now using JSONB storage in V17—this process becomes even more cumbersome. At Majorbird, we recognized that our editors’ time is too valuable to be spent clicking through hundreds of interface strings. Instead, we built an AI-first solution that automatically translates every page, post, product title, menu or tag update in the background, ensuring lightning-fast, accurate multilingual content with zero manual overhead.
The Limitations of Odoo’s Native Translation
Odoo’s built-in i18n system historically stores translatable strings in language-specific CSV files. In V17, these were migrated to a JSONB structure, adding complexity to update workflows. Every time you alter the base-language content, you must:
1. Identify every changed string in the JSONB payload.
2. Manually re-translate and re-inject each updated entry.
3. Maintain consistency across multiple languages, which can quickly spiral out of control on larger sites.
This manual maintenance pipeline not only slows down content updates but also introduces the risk of stale or inconsistent translations—undermining the user experience for your international audience.
Architecting an AI-First Translation Pipeline
To reclaim our editors’ time and guarantee up-to-date translations, we combined three powerhouse tools:
- Odoo Scheduled Actions: Trigger background jobs for new or updated records.
- Odoo Studio Automations: Automatically create “AI translation” entries tied to any relevant model/field (e.g., website pages, blog posts).
- n8n External Connector: Orchestrates calls to a large language model (we use Gemini 2.5 Flash) to translate full XML code payloads.
Workflow Overview:
Whenever a page or post is created or modified, Studio inserts an “AI translation” record. A scheduled action scans these entries at regular intervals, detects all active languages on the instance, and invokes the LLM to translate the entire XML snippet—not just isolated text nodes. The AI returns a fully localized XML, which we write back into Odoo’s JSONB translation fields in one atomic update.
Performance, Accuracy, and Real-World Results
Translating raw XML might sound heavy, but with modern LLMs like Gemini 2.5 Flash, the round-trip time is a matter of seconds—even for pages with hundreds of labels. In practice, our average translation latency is under 5 seconds per language, with consistently high fidelity: context, markup integrity, and special placeholders (such as dynamic snippets) are preserved out of the box.
Since deploying this solution on our own site, we’ve:
- Scaled to four additional languages in under an hour.
- Reduced editor workload by 85%, allowing focus on content strategy.
- Maintained 100% alignment between base-language edits and translated outputs.
Conclusion
By embracing an AI-driven translation pipeline, Majorbird has transformed Odoo website localization from a manual chore into an invisible, background process. Your team writes once in English—and your site instantly speaks the languages of your global customers, without extra clicks or CSV juggling. Ready to accelerate your multilingual strategy and free your editors to do what they do best?
Contact Majorbird today to see a live demo of our AI translation workflow in your Odoo environment. Let us show you how to go global in minutes, not months.